Before founding Obvious, Ciaran spent 3 years as a senior member of the WelTec and Whitireia marketing team.
The governments review of vocational education saw a significant change in the structure of these two organisations, which went on to become subsidiaries of Te PÅ«kenga - now the largest education provider in the southern hemisphere.
Following the launch of Obvious, WelTec and Whitireia sought to maintain the organisational knowledge and creative sensibility that Ciaran had injected over his years, leading to a continued relationship which saw Obvious continue to support WelTec and Whitireia across a range of applications - most notably their annual report publications and photography, covering their large graduation ceremonies.
Campaign assets
During his time with the group, Ciaran oversaw renovations to the WelTec brand, including campus-wide signage, website design and launch, fleet vehicle designs and a massive output of digital and print marketing collateral.
Graduation & Event Photography